Overwhelmed by AI Tools? Here’s Where to Actually Start
The four-step process I run before I let myself sign up for any AI tool — find the leak, name the pain, research the pain not the category, then build the smallest possible fix.
I build AI-powered growth systems that generate high-intent inbound leads, automate your marketing, and help your business scale without adding more busywork.

Most businesses buying AI tools are automating around a broken funnel instead of fixing it. I build the two things that actually move revenue:
Together, they do the job that matters: attract high-intent leads, and convert them.

Audit the funnel
Find where leads are leaking or under-qualified — before any tool gets bought. A clear map of what’s broken and why.

Build the AI growth system
Design and implement full-funnel systems — content, funnels, CRM, and AI — built for acquisition, activation, and conversion. AEO/GEO content so AI LLMs find and cite you. AI sales agents that qualify leads. CRM and RevOps infrastructure that scales without more headcount.

Building Thought Leadership
Founder and team visibility, treated as a real growth channel — so the leads landing in your funnel already trust you before they arrive.
Lia Golledge is an AI Growth Marketer who builds AI growth systems that attract high-intent leads and convert them — backed by a visible founder and team that earn the trust an AI system alone can’t.
With 15 years of experience across tech startups, marketing, and community building, Lia operates at the intersection of AI, product, and growth — designing end-to-end systems across acquisition, activation, and conversion.
She’s experienced in building growth engines from the ground up — scaling traffic 10x+, launching AI-driven acquisition channels (SEO + AEO), and improving conversion through AI sales agents and funnel optimisation. Her work spans content, onboarding, CRM, partnerships, and revenue operations — bridging the gap between marketing and sales.
Most recently, Lia was the Chief Community Officer/Growth Lead at MagicBlocks.ai, an AI Sales Agents company. Lia is also a published author (34 books), Co-Founder of Girls in Tech Indonesia, and Board Member at Her Tech Circle Australia. She shares her insights through content and workshops, helping founders and teams understand how to use AI to scale growth.
If you’re building in the tech space and need someone who combines the strategic depth that only comes with experience, with the AI fluency to execute it at speed — let’s talk.

What it’s like to work with Lia — in their own words.
★★★★★
Lia is a force of nature. Her unique blend of technical, marketing, and community skills makes her a special character in this evolving world of AI-powered everything. She’s already extremely prolific in her output; however, this has been amplified even further now that she’s using the latest technologies to do the work of many people. Of course, the productivity is amazing, but it’s her patience, flexibility, and comfort in dealing with the high levels of ambiguity that startups bring that make her even more enjoyable to work with.

Jay Stockwell
Co-Founder & CEO, MagicBlocks
★★★★★
I’m so grateful to have coincidentally met Lia; very serendipitous, to say the least. She gave me invaluable insight while helping piece my writing together. Not only did she help fine-tune my story with detail/precision, but she also motivated and encouraged me to put it out there in the world. Lia is a teacher, coach, storyteller and editor all rolled into one. I’m very much looking forward to working with her in the near future on another project on the horizon. Thank you Lia.

Sayan Gulino
CEO, Waterbom Bali
★★★★★
There are people you admire for their career, and people you admire for how they live. Lia is both. As a board member at Her Tech Circle, she brings deep knowledge and a way of thinking; she doesn’t just show up, she contributes, challenges, and thinks in ways that shift the room. What I respect most is her commitment to her own growth; she actively puts herself in uncomfortable situations and keeps learning, which is exactly the kind of modelling our community needs to see. Generous with her knowledge, generous with her time, and genuinely invested in the next generation. We’re lucky to have her.

Renece Brewster GAICD
CEO, Workinitiatives
Co-Founder & Co-MD, Her Tech Circle
The four-step process I run before I let myself sign up for any AI tool — find the leak, name the pain, research the pain not the category, then build the smallest possible fix.
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